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Instructions

Student presentations must have a faculty sponsor.

Abstracts must include a title and a description of the research, scholarship, or creative work. The description should be 150-225 words in length and constructed in a format or style appropriate for the presenter’s discipline.

The following points should be addressed within the selected format or style for the abstract:

  • A clear statement of the problem or question you pursued, or the scholarly goal or creative theme achieved in your work.
  • A brief comment about the significance or uniqueness of the work.
  • A clear description of the methods used to achieve the purpose or goals for the work.
  • A statement of the conclusions, results, outcomes, or recommendations, or if the work is still in progress, the results you expect to report at the event.

Presenter photographs should be head and shoulder shots comparable to passport photos.

Additional Information

More information is available at carthage.edu/celebration-scholars/. The following are members of the Research, Scholarship, and Creativity Committee who are eager to listen to ideas and answer questions:

  • Jun Wang
  • Kim Instenes
  • John Kirk
  • Nora Nickels
  • Andrew Pustina
  • James Ripley

#01: Sports Business: Player Marketability Logic Model

Name: Gregory Mazurkiewicz
Major: Finance, Management, and Marketing
Hometown: Romeoville, IL
Faculty Sponsor:
Other Sponsors: N/A
Type of research: SURE
Funding: SURE

Abstract

The logic model will create a conceptual framework to advance theory and practitioner application related to the marketability of athletes, and the partnerships they develop with other stakeholders (i.e., sports organizations and non-sport organizations for business purposes). As well as to assist athletes in successfully obtaining and growing their brand outside of team/league control.

Poster file

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